Easter Sunday is a prime day for new church visitors, and pastors have an opportunity to plan ahead for making the right impression. Rick Warren says to plan your sermon ahead of time and to address common questions about God, but he also says that your church should work on identifying anything that needs to be fixed and planning outreach events in the community.
Why this matters for church leaders:
Whether or not your ministry resembles Rick Warren’s Saddleback Church, he is right to remind church leaders to plan ahead for Easter Sunday. It’s one of the most important days for church visitors.
- Don’t get lost in the details: Sharing a clear message that answers common questions about God and about the Resurrection in particular is essential on Easter. This is a great chance to deliver a message that will resonate with visitors who may not be regular attendees. Make sure your staff knows how important your prep time will be.
- A Great Time to Reach Out: The Easter season is an ideal time to either strengthen or build outreach partnerships in your community. Some of the people you reach may well be looking for a church to attend on Easter.
- What will you improve? Consider appointing a facility team that evaluates your church from the standpoint of a visitor. Do you need improved signs? Do you need to make repairs? Do you need to tighten security in children’s ministry if crowds are larger?
Is there one thing you can work today that can make Easter Sunday a better experience for visitors?
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