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1010-54 Texting Illustration

October 28, 2010

Photo Illustration by Jaren Wilkey/BYU

© BYU PHOTO 2010
All Rights Reserved
photo@byu.edu  (801)422-7322

Our Brains Are Wired to Respond to Text Messages

Smartphones are addictive and our brain’s instinctively respond to pings and social media updates, triggering dopamine rewards that make it a pleasure to check your phone. The expectation of text messages and the dopamine reward override the judgment of the prefrontal cortex where most judgment and reasoning occurs. Click here to get the full story. 

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